Data to build

CHAMPIONS

We partner with motorsport teams and drivers to develop and implement data strategies that enable data-driven decision-making, optimizing performance on the track

About Us

About Us

Driven by data.
Inspired by racing.
Built for performance.

At Lake Analytics Motorsport, we harness data analytics and AI to empower racing teams and drivers, delivering the tools they need to compete smarter, faster, and stronger.

About Us

Driven by data.
Inspired by racing.
Built for performance.

At Lake Analytics Motorsport, we harness data analytics and AI to empower racing teams and drivers, delivering the tools they need to compete smarter, faster, and stronger.

Our Services

Racing Data Strategy

We empower teams and drivers with custom data strategies that boost performance, refine decision-making, and deliver a competitive advantage.

Big Data Analysis for Motorsport

We use advanced analytics and machine learning to turn race and telemetry data into strategic insights that improve performance and efficiency.

Motorsport Education

We train the next generation of data engineers and analysts for the motorsport industry, leveraging cutting-edge technologies.

AI Agents for Motorsport

Our AI agents elevate race strategy, performance analysis, and decision-making—enabling teams and drivers to reach peak performance.

Our Services

Racing Data Strategy

We empower teams and drivers with custom data strategies that boost performance, refine decision-making, and deliver a competitive advantage.

Big Data Analysis for Motorsport

We use advanced analytics and machine learning to turn race and telemetry data into strategic insights that improve performance and efficiency.

Motorsport Education

We train the next generation of data engineers and analysts for the motorsport industry, leveraging cutting-edge technologies.

AI Agents for Motorsport

Our AI agents elevate race strategy, performance analysis, and decision-making—enabling teams and drivers to reach peak performance.

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